What does it mean to be a “strategic communicator”? What does the word “strategic” even mean? We at TRUSTMAKERS have defined the seven key traits of a strategic communicator. These traits can be developed in an individual, or they can be developed across an entire organization. Then we work with you to develop each section of your communications strategy.
Change communication is proactive, emphasizes transparency and is almost exclusively internal to the organization. Successful communication guides staff on how to change and how to support those impacted by the change. Best practices in change communication are informed by the field of change management.
Your ideas and innovations can sometimes get lost in technical detail, jargon, and specifications. Are you pitching and communicating clear ideas to generate the support you need from others?
Your core idea is the unique way you solve a problem or create an opportunity. To engage and persuade, your core idea must be expressed in a clear, concise, and memorable way. This program takes participants through the process of discovering or re-discovering their core idea, building it into all parts of the business, and using it to drive growth and stand out from the crowd.